How to keep on top of your business finances

Understanding business finances is easily the biggest pain when setting up or growing a business, but it is vital for start-ups and small businesses to maximise their growth potential. This workshop aims to demystify financial jargon, empower entrepreneurs to manage their numbers confidently, and effectively communicate with investors and stakeholders.In this session led by Johnny Martin, an experienced Finance Director, you will gain essential financial knowledge and skills to drive business success. Topics covered include:understanding the 3 key financial objectives (profit, cash, and funding), the key reports (income statement, cashflow and balance sheet) and the 36 key words you need to knowdemystifying financial jargon and key accounting principlesexploring the role of accounting systems like Xero, QuickBooks, and FreeAgentdifferentiating between management accounts and statutory accountslearning the importance of gross profit margin and regular cash flow updatesunderstanding how to record, report and analyse your business numbersthe importance of developing a financial routine.Additional tools for attendees:Attendees will also get access to the following resources to support their learning and understanding:talk Money – 90-minute e-learning course which goes over the key reports and accounting principlesa guide to understanding business numbers – a PDF explaining business finance in as few steps as possible.Part of the Business Masterclasses collection.