
Talk
Talks / Ideas / Philosophy
96 Euston Road
Tue 28 Jul
10:30
Explore the two most effective methods to develop a winning strategy for success – the Business Plan and the Business Model Canvas – and determine which is best for your vision.In this workshop, Pete Schonbeck (Productschön Business Advice) will introduce you to the fundamental considerations for developing a business strategy. You will learn how to plan effectively, conduct thorough market research and create realistic financial forecasts.Through attending, you will gain a much better understanding of how to effectively position your business for growth. The session will cover:two key business planning tools: the Business Plan and the Business Model Canvashow to define your customer relationships and customer segmentshow to do effective market research and develop successful marketing practiceshow to generate sales and which pricing model to choosehow to formulate your cost structure.Part of the Business Masterclasses collection.